Beer And Wine Sales Dropped Last Year As People Discovered Hard Seltzers

Last year wine drinking in the U.S. went down by almost 1%.  That’s the first time in 25 years that wine drinking went down and not up. Beer drinking went down for the fourth straight year, dropping 2.3%. But overall Americans drank more alcohol last year than they did in 2018 and even spent more on booze.  So what replaced beer and wine? Hard liquor and hard seltzers. The “big five” liquors: whiskey, vodka, rum, tequila, and gin were up a total of 2.3% last year.  And hard seltzers went up almost 50%.

Story: USA Today

Photo Credit: Truly Hard Seltzer


Posted in News
Scott Fox and Kat Callaghan