Selena Gomez Offically Launches ‘Rare Beauty’

Selena Gomez is celebrating the launch of her makeup line, Rare Beauty.  She took to Instagram to mark Rare Beauty’s debut at Sephora.  Gomez shared a photo of herself holding her dog while surrounded by festive balloons.  In an interview for Interview magazine in April, Gomez described the Rare Beauty line as “clean and easy.”  The collection features “lip soufflés,” concealer, blushes, 48 foundation shades and other products.  Gomez also launched the Rare Impact Fund to provide mental health services in underserved communities, as she hopes to raise $100 million.  “Mental health is so connected to different things, and I believe that there are a lot of people who may not understand that. Beyond giving access to so many different shades and colors, I want people to feel like they have a community to turn to and resources that are helpful to them.”

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Scott Fox and Kat Callaghan